SaaS – Old Media takes advantage of New Media Infrastructure

On July 7, 2010 by Jennifer Matt

I love when my network delivers quality content to my virtual doorstep, instant inspiration. Today it came from Kevin Keane of IAPHC, the Graphic Professionals Resource Network. The article was about a cloud computing event in London and the presentation by Toby Wright, CTO of the Telegraph Media Group, publisher of the Daily Telegraph, the […]

Tagged with:  

Feeling secure because you own software…

On May 20, 2010 by Jennifer Matt

I heard a distressing comment the other day regarding the uncertainty of Press-Sense and what that means to the current iWay customers. The printer said, “it doesn’t matter what happens, we OWN the box, so we’re safe.” The printer was referring to the fact that he bought a license to the iWay software and had […]


Return on Investment: Timing is Everything

On March 29, 2010 by Jennifer Matt

In any business decision, investment decisions get weighed against returns or ROI (return on investment). Moving your business online is a business decision, a web to print solution is an investment, hence you should understand how you will measure your ROI before you invest. One of the most important aspects of ROI is the timing. […]

Tagged with:  

Insider Perspective: 10 Web to Print Mistakes to Avoid

On March 18, 2010 by Jennifer Matt

Today WhatTheyThink published my paper titled: Insider Perspective: 10 Web to Print Mistakes to Avoid. This paper is a result of direct experience with hundreds of web to print projects of all sizes over the last 16 years. I wrote this paper because there is too much time and energy wasted in the process of […]

Tagged with:  

The last breath of the software licensing business model

On March 10, 2010 by Jennifer Matt

This week Press-Sense, the makers of iWay lost their two key funding sources and are actively restructuring. The iWay product has been a leader in the web-to-print space for some time (leading in channel partnerships and sales – not necessarily in operational success for printers). The print industry potentially loses a vendor who has stretched their […]

Tagged with:  

© Copyright 2014 WhatTheyThink. For reprint information, please contact us.