Podcast Episode 13: SaaS Business Models

On January 12, 2011 by Jennifer Matt

SaaS has many components, hosting, ownership, and the business model between vendor and customer. In this podcast we discuss the different business models typically offered with SaaS solutions.


Podcast Episode 12: Technology Platforms and Web to Print

On December 14, 2010 by Jennifer Matt

Software is built on a development platform, for example .NET or Java. There are new entries into the mix which are focusing on the move from desktop/server based software to internet/cloud based solutions. What should you know?

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Podcast Episode 11: Web to Print ROI

On December 7, 2010 by Jennifer Matt

Calculating ROI as it pertains to web to print requires you to take into consideration hard and soft costs. What could your technology resources be doing for your prospects and customers if they weren’t maintaining web apps?


Podcast Episode 10: Is Web to Print Just B2B Portals w/VDP?

On November 16, 2010 by Jennifer Matt

Web to print has been narrowly defined as B2C portals with VDP applications, there is a much more valuable definition that is based on self-service ecommerce.

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Podcast Episode 9: Integration

On November 10, 2010 by Jennifer Matt

Integration is part of almost every software conversation these days, but what does it really mean? When two systems act as if there are one – you have real seamless integration. Most integrations fall very short of this ideal.


Podcast Episode 8: B2B AND Consumers

On November 2, 2010 by Jennifer Matt

Most printers service B2B customers, yet all those customers are potential consumers of print in their personal lives. This podcast explores how you might service both markets by leveraging the relationships you already have.

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Podcast Episode 7: Common Objections to Web to Print

On October 26, 2010 by Jennifer Matt

Tune in and hear three common rationalizations for NOT implementing web to print – or to say it another way, for not embracing the online world.


Podcast Episode 6: Markets vs. Products

On October 19, 2010 by Jennifer Matt

Moving your business online requires you to look at markets vs. products. Think of why people are printing, what they are trying to communicate, and to what audience vs. how many, what products, and what printing method.

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Podcast Episode 5: Choosing a Web to Print Vendor

On October 12, 2010 by Jennifer Matt

Selecting a web to print solution can be simplified by preparing your strategy before you go shopping, decide who your target market is, what products you want to sell, and how you want the business arrangement to be organized – then ask for a demo.


Podcast Episode 4: Solution Selling

On October 6, 2010 by Jennifer Matt

Selling solutions with printing equipment is a requirement today. Web solutions can help printers drive demand to new devices and offer new print products and services.


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