Going online enables you to solve non-print challenges like controlling and distributing marketing budgets and providing centralized brand control. Don’t over simplify going online as just an alternative way to transact – it can be much, much, more.
Most printers service B2B customers, yet all those customers are potential consumers of print in their personal lives. This podcast explores how you might service both markets by leveraging the relationships you already have.
Jennifer Matt speaking at PODI’s AppForum and conducting a half-day intensive on the subjects of web to print, online business transition, and enabling web technology.
Jennifer Matt speaking: E-commerce: A Critical Component to Your Online Business Strategy
Jennifer Matt speaking on the topic of transitioning your offline business to an online business.