The sales process sets up the critical transition period from lead to customer. Customers remember what was said in the sales process and they often use this to guide their approach to implementation. Don’t inadvertently focus your soon to be customers in the wrong direction.
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Digital connections compliment customer relationships. Your sales representative can have a few relationships in each account, digital connections allow your sales team to scale (unlimited connections within each account).
There are essentially two different worlds we all work in now: offline and online. Commerce, business, and customer engagement are growing in the online channel – are you investing in making your online presence as compelling as your offline one?
How long you’ve been doing “this” doesn’t really say much in the modern world where technology has fundamentally altered just about everything we do.
Up until now we’ve always thought of full-service being of higher value than self-service, the trends are changing customer preferences have shifted dramatically in recent years – away from live service and toward self-service.